- ?? Over $1 million in revenue in 2021
- ?? Sold at 75+ independent retailers and 2 major e-commerce sites: Backcountry.com and Moosejaw.com
- ?? Raised over $500K in our most recent Kickstarter campaign the largest in Arkansas history
- ?? 4.8 average rating on over 700 reviews
We make durable, sustainable, and versatile outdoor clothing for those who value experiences over the accumulation of more stuff. We sell direct-to-consumer, through select outdoor retailers, and through crowdfunding platforms.
Our goal is to become the #1 brand for Men's and Women's bottoms in the outdoor industry within five years. While we believe our flagship category will be pants, we will release a head-to-toe collection of high-quality apparel designed to allow our customers to own less clothing as a result of our products' versatility and durability. We envision our current Repair Program expanding to be completely free and in-house, with the long-term goal of vertically integrating small-batch production.