- ?? $13MM+ in bootstrapped cumulative revenue (Most companies have investors by this point!)
- ?? Currently 100% female owned; CEO Helen Hall-Leland has 1 prior CPG exit
- ?? 64%+ 12-month subscriber retention rate. (Most companies hover around 40%)
- ?? 82K email subscribers and 100K+ cumulative following on Instagram
We are a CPG (consumer packaged goods) company that has developed a food products that make it VERY easy and delicious to eat superfoods + make smoothies. We believe in the power of plants, so we encourage people to have a smoothie at least 5 days a week and to follow an 80/20 lifestyle. This means 80% of what you eat fuels your body through plants and the other 20% can be anything! Once you start having a Blender Bomb Smoothie 5 days a week, you will NEVER go back!
Our Brand Vision is to be the most admired natural food company in the world. In 5 years, our goal is to be doing $25MM in annual revenue and to have 40+ Hustle Smoothie Bar franchises up and running.